Brand History

Founders, origins, ownership and the turning points that shaped each company.

  • BMW

    The History of BMW

    Otto explains how BMW grew from two aviation firms into a group owning BMW, MINI and Rolls-Royce, including its wartime record and the turning points since.

  • Mercedes-Benz

    The History of Mercedes-Benz

    Otto explains how Mercedes-Benz grew from the first cars of 1886 into today’s Mercedes-Benz Group, including its wartime record and key turning points.

  • Porsche

    The History of Porsche

    Otto explains how Porsche grew from Ferdinand Porsche’s 1931 design office into a sports car maker in the Volkswagen Group, including its wartime record.

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